When Roberto Santiago first started to design his mall, he knew that it was going to be something that would continue to grow over the years that it was in business. He knew this because he planned to dedicate the rest of his career to the mall so that he could try and make things better for people who were in that same area of Brazil. What he didn’t realize is that the mall would not only cater to tourists and locals but that it would become a tourist destination for people who wanted to see it because of all of the things that it had to offer. Roberto Santiago knew that the mall was a great feat and that it was something that people could enjoy so he continued to work on it and make it better to the point where it is at now.
The mall accurately represents Brazil with the things that it has to offer. It is a combination of both modern and traditional concepts. People can visit chain stores at the mall that are just right next to traditional stores that represent the Brazilian culture. Roberto Santiago intended for the mall to be like this so that people would be able to experience everything that the mall had to offer. Roberto Santiago wanted to make sure that things would work positively for people who were trying different things and he wanted to help others get the opportunities that they needed through the mall.
Perhaps one of the biggest things that draws tourists into Manaira Mall is the idea that they can visit the mall and see a concert all in the same setting. Roberto Santiago did this so that he could set things apart from other people and so he could make sure that they would be able to continue operating as a unique mall. The event center is even much different from other things in Brazil. It is a center that allows people to visit the rooftop of the location and enjoy a concert or cultural event put on by locals.
Now that many people are coming to the mall to simply see it, Roberto Santiago realized that he needed to make things better for people. He chose to create a hotel that is attached to the mall. He wanted people to be able to see what they could get from the mall and what they would be able to experience while they were there. By creating the hotel, Roberto Santiago made it easy for people to try things out and to make sure that they were going to be able to enjoy the different offerings that they had while they were visiting the mall.